{"id":23818,"date":"2026-06-07T12:05:39","date_gmt":"2026-06-07T12:05:39","guid":{"rendered":"https:\/\/thetjoy.com\/?post_type=attraction&#038;p=23818"},"modified":"2026-06-07T12:05:39","modified_gmt":"2026-06-07T12:05:39","slug":"iconsiam","status":"publish","type":"attraction","link":"https:\/\/thetjoy.com\/fr\/attraction\/iconsiam\/","title":{"rendered":"IconSiam"},"content":{"rendered":"<p>IconSiam is Bangkok&#8217;s newest and most ambitious retail destination, located on the Thonburi bank of the Chao Phraya River. The vast complex houses international luxury brands, Thai designer retailers, and an extraordinary indoor attraction called SookSiam. SookSiam is a traditional like Thai open-air market on a colossal scale, with regional food specialties, cultural performances, and artisan products from every province of Thailand, all within an air-conditioned indoor environment. 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